Fostplus

When it comes to litter, we are quite stubborn. Also in our schools. And we have had our fill of that. Or as Freddy de Vadder puts it, not very subtly: "You know what you can stab." Yes, there. On behalf of the West Flemish waste intermunicipal companies and the province, Hannibal launched the 'Let's do it at school' campaign in West Flanders.

In his own West Flemish, straightforward style, Freddy encouraged students and teachers to pick up the stick or the glove and get started in a fun competition.

We kept score on the campaign website, because schools could score points by taking actions. Like recording videos with the Freddy dub smash. One school took home the top prize: a performance by Freddy himself.