But first... awareness!
A digital strategy usually starts with the A for Awareness. That means working on (brand) awareness through good practices such as content creation, SEO, display ads and influencer marketing. Next step? Lead generation with impactful tools such as SEA, social advertising and e-mail marketing.
What a performance!
Online marketing is a competitive beast that thrives on strong performance. Let's talk performance marketing! So no online marketing without thorough data analysis and optimizations. Friends of the house: Google Analytics, Tag Manager, reporting dashboards, remarketing and A/B testing.
Media en methodiek...
...machten goed samen
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