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CASE

Content Delirium

Branding Campaigns Content Online marketing Brand identity Radio TV Instagram TikTok E-commerce Web design Social media marketing

If beer were art, Delirium Tremens would be a Dalí. Not a classic   Rubens, Van Eyck or Rembrandt. But a masterful, surreal, deliciously crazy brand. And that's how the baseline was born that gave the Delirium brand a fresh start in Belgium. “Deliciously crazy” for a crazy delicious beer.

Deliciously crazy content

With an annual content and online marketing plan, we work on Delirium's brand awareness worldwide on TikTok, Facebook, YouTube and Instagram. Giveaways, user-generated content, community management, webshop promotions, top topicals, smart ads … you name it. But the best eye-catcher might just be Joris. The brewmaster of the Huyghe brewery, with his very own deliciously crazy video channel.

Pink visual with the white hashtag '#DELIRIUM' and the drawn pink elephant of Delirium beer
Collage of Delirium beer Instagram reels, with 'Catch the pink elephant' and 144K views in the middle
Collage of Delirium beer Instagram posts, including a bottle in a display case with 'We're not taking any chances!'
Pink banner with the white text 'Meet the Delirium family' and the drawn pink elephant of Delirium beer
Five Delirium beer Instagram posts with people drinking and toasting in Delirium cafés

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