Delirium Worldwide content marketing
Worldwide deliciously crazy content for a crazy delicious beer.
Content
Make your audience truly content
Content marketing is the marathon of advertising techniques. Read: no flat promo talk, but inspiring storytelling. Relevant content and stories your potential clients can’t get enough of, making your brand shine in the long run.
Cases
Content success stories
We could write a story about them. But we’d rather you discover them yourself.
Sodastream
For the Benelux, we create sparkling offline and online marketing for SodaStream. And with more than 1 push of the button.
View 'Omoda & Jaecoo' case
Omoda & Jaecoo Nothing's holding you back
Launching a new car brand in Belgium, from motor show to festival field.
Australian Ice
Snackable content, taken literally. Think mouthwatering POS materials and photography good enough to eat, from sidewalk sign to billboard.
View 'VDL' case
VDL Buzze geven
An employer branding campaign for the country's biggest bus builder? You bet! Buzze geven!
View 'Solidaris ADHD' case
Solidaris, raising awareness of ADHD
A campaign about ADHD that shows what lies behind the behavior, on the radio and online.
View 'Mi Casa' case
Mi Casa
A rebranding with the warmth of wood, from brand identity to photography and online marketing.
Sound familiar?
“We do post, but nobody responds.”
Content without strategy gets lost in the noise. First we define what you want to achieve and for whom, so every post, blog or video has a clear role.
“We don’t know what to post anymore.”
Our storytellers, copywriters and designers dig up the stories hidden in your company and pour them into a content calendar that keeps you weeks ahead.
“We get reach, but no results.”
Brand awareness is a start, not a finish line. With content that builds authority and generates leads, we take your audience from attention to action.
Content services
Choose your content channels
Channels we love.
Blog
Instagram is more than a channel to be seen on: it's a place to bring your brand story to life.
We create strong content that fits your brand and gets your audience moving.
Through PR and influencers, we extend your reach and build credible connections.
So your brand grows with relevant stories, familiar faces and a community that stays engaged.
Recruitment
Video
TikTok
Our approach
From strategy to storytelling
First the goal.
Brand awareness, lead generation, employer branding, recruitment or findability: our strategists define what you want to achieve with content and choose the right channels.
Then the story.
Smart strategists, dope designers, subtle storytellers, motion masters and creative copywriters make content that clarifies your brand and captivates your audience.
Plan and publish.
With our user-friendly content tool Kontentino, we plan, validate and publish your content, hassle-free and with a complete overview.
Measure and adjust.
We track what works, engage your fans through interaction and fine-tune your content plan. That way your brand builds a strong position, step by step.
Content marketing works best as a team player
Strategy
Strategy isn’t an IKEA wardrobe. You don’t screw it together with one manual. Every brand, every challenge calls for a different approach. Because if you always follow the same step-by-step plan, you rarely end up anywhere new. That’s why we’re not married to any single method. Engaged once, at most.
Read more about Strategy
Branding
Branding or rebranding? Our strategists, copywriters and designers turn your brand into a flamingo among the penguins.
Read more about Branding- Copywriting
- Corporate Identity
- Brand identity
- Rebranding
- Branding workshop
- Employer Branding
- Graphic design
- Visual identity
- Logo
- Name search
Campaigns
In the 3rd century BC, Hannibal crossed the Alps with his elephants. Back then, a crackpot idea. Now hailed as a legendary campaign by a brilliant strategist. Hannibal knew it all along: a campaign can be daring, as long as it sticks. Amen.
Read more about Campaigns- Influencers
- B2B marketing
- HR campaigns
- Lead generation
- Radio
- TV
- Real estate campaigns
Website
Your brand, your campaigns, your leads: it all comes together on your website. So you’d better build it right. From strategy and design to development, integrations and maintenance. HTML, PHP, CSS, CMS, CRM, ERP, AI, CSI Miami … name an acronym and our developers will do their thing with it.
Read more about Website- Web strategy & UX
- Web design
- Web development
- E-commerce
- Web apps & portals
- Maintenance & optimization
Online marketing
As Jedi Master Yoda said: "Leads! Get you must." Or was it "Brand awareness"? Point is: once our strategists set your goal, our online marketers do whatever it takes to hit it.
Read more about Online marketing- SEO & AI discoverability
- Online advertising
- Social media marketing
- E-commerce marketing
- Email & marketing automation
- Lead generation
- Analytics & conversion optimization
PR & influencers
What you say about your brand is advertising. What someone else says about you, even your mother-in-law believes. We make sure the right people talk about you: journalists, influencers, podcasters, your hairdresser … From press release to creator collab: we find who fits your brand and make sure the story sticks.
Read more about PR & influencers- Public relations
- Influencers
- Digital PR and GEO
- Thought Leadership
- Instagram
- TikTok
AI & Automation
AI is like a new intern. Super fast, never tired, and without proper guidance it mostly does weird stuff. We find where AI really pays off in your business: less repetitive work, smarter sales, faster processes, better service, painting your cat in the style of Van Gogh... From strategy and workflow to integration and implementation. So that after a week, that intern is your best colleague.
Read more about AI & Automation- AI Agents
- AI Integrations
- AI Lead Generation
- AI Strategy
- Business Automation
- CRM Automation
- Document Processing
- Sales Automation
Frequently asked questions
Everything you want to know before you start with content marketing.
What is content marketing?
Content marketing is the marathon of advertising techniques: no flat promo talk, but relevant content and stories your audience loves to read, watch and share. That’s how you build your brand in the long run.
What goals can content marketing have?
Plenty: brand awareness, lead generation, building expertise and authority, giving your brand substance, better findability on Google and YouTube, more engagement, a bigger audience, employer branding and recruitment.
Which channels do you use for content?
On LinkedIn, Facebook, Instagram, TikTok, Pinterest and your own website, plus blogs and video. Together we decide which mix suits your audience and goal.
What does content marketing cost?
That depends on your goals, the channels and the frequency. After an intro meeting, you get a tailored proposal.
How soon will I see results?
Content marketing is a long game. You’ll see the first signs, like more reach and interaction, after months. Better findability and more leads build up gradually.
Who creates the content?
We do. At Hannibal, we have everything and everyone in-house: strategists, designers, storytellers, motion masters and copywriters. Part of the content can also come from you, and we’ll guide you along the way.
What is Kontentino?
Kontentino is a user-friendly content tool we use to plan your content, have it validated and publish it. So you always keep the overview and approve everything before it goes online.
Can content marketing help with recruitment too?
Definitely. With employer branding and recruitment content on LinkedIn, social media and your website, you turn your organization into an employer people want to work for.
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